iDEA is The Duke of York Inspiring Digital Enterprise Award, an accredited national programme to develop your digital and enterprise skills, while enhancing your CV.

iDEA is for everyone. Adults and young people can access the programme for free, and you can learn on your own, in a group, or together as a family - from your phone, tablet or computer.

How does it work?

iDEA is a digital and enterprise version of The Duke of Edinburgh Award. For every new skill mastered, iDEA learners are awarded a digital badge.

Each badge carries points and when you earn enough points, you are awarded the Bronze or Silver Inspiring Digital Enterprise Award. Badges cover a wide range of topics from cyber security and animation, to coding.

We are offering everyone in the borough who takes part in iDEA an exclusive Digital Wigan badge to start you on your iDEA journey. The badge shows that you are a proud digital resident, and counts towards your bronze award.

Get started today

To take part in iDEA:

  • Visit
  • Create an account, then select ‘have a badge code’
  • Enter WIGANLEIGH and redeem.

You will see your Digital Wigan badge and points appear in your badge store.

For help and support you can attend one of our Be Online drop in sessions.

Are you a member of staff at Wigan Council?

If you're a member of staff at Wigan Council you will need to:

  • Visit iDEA and create an account using the WIGANLEIGH badge code
  • Select your name, positioned on the top right-hand corner of the page
  • Select 'Edit Profile' and enter WCSTAFF or WCAPPRENTICE within the Organiser Code field and click update.

iDEA in action

iDEA case study

Two apprentices tell us why they chose to take part in the iDEA award.


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